With, as of December 2020, 7,000 followers on Facebook, where the bulk of the publication’s advertising takes place, Grosvenor is struggling to achieve even a fraction of the readership that the magazine enjoyed in the late 1950s and 1960s. However, Grosvenor soon organized a Kickstarter campaign, supported by 587 backers, that allowed the magazine to begin republishing online in 2017.Īfter moving to become entirely digital, the magazine has continued to navigate rough waters. The magazine eventually suspended its print operations in 2013. Amid a recession, this prohibitive expense was becoming unsustainable. Grosvenor purchased it, along with a number of partners, but by the summer of 2012, printing cost $170,000, according to Grosvenor. To preserve the magazine’s legacy, current Editor-in-Chief Edwin S. In May 2007, circumstances at American Heritage first began to deteriorate as Forbes - which had bought the magazine in 1986 - announced it was ending its publication. Kennedy in 1963, the magazine also served as the home of acclaimed author and historian David McCullough - who referred to the magazine as his “graduate school.” With such illustrious contributors, American Heritage quickly became one of the most renowned magazines in the country, ultimately receiving 13 nominations for National Magazine Awards. In addition to publishing articles from former President Herbert Hoover in 1958 and then-President John F. Conclusions In general, people's evaluations of breastfeeding appear to be favorable to the degree that the location of the breastfeeding is not particularly relevant to those evaluations.In 1959, American Heritage - a magazine first published just ten years earlier covering American history, politics, and culture - was already boasting approximately 300,000 subscribers. private) and the presence or absence of a cover did not differentially influence evaluations of breastfeeding and non-breastfeeding women, nor did participants' gender or level of sexist attitudes. non-breastfeeding) women, especially when they had greater sexual comfort, were more knowledgeable about breastfeeding, and were parents with at least one child who was breastfed. Results People had more favorable evaluations of breastfeeding (vs. Participants then completed measures of their emotional responses, perceptions, and behavioral intentions toward the woman in the image as well as their sexual comfort level, hostile and benevolent sexism, and knowledge of and experience with breastfeeding. Methods In August 2018, 506 adult participants, residing in the United States and recruited from Amazon Mechanical Turk, were randomly assigned to view an image of a woman breastfeeding (or not) while wearing a cover (or not), in a private or public location. The current study examined whether women breastfeeding in public (e.g., at a coffee shop) would be evaluated differently than women breastfeeding in private (e.g., at home) and explored several explanations for the possible differences: sexualization of the female breast (including the perceivers' gender and sexual comfort level, as well as the exposure of the breast while breastfeeding), sexist attitudes, and familiarity with breastfeeding. Abstract : Background Despite the legal right to breastfeed in public, women may be concerned about negative reactions from others, which may in turn impact their decision to breastfeed in public.
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